Tag: Content Marketing and Sales

How Can Content Marketing and Sales Work Together?

Content marketing and sales are two distinct departments in a business. But it’s wrong to say that they have no connection with each other at all. In fact, when content marketing and sales work together, you’re more likely to have “happily-ever-after” endings for your business. Here are some statistics to clear your doubts: When content marketing and sales teams work together, they are 67 percent better at closing ...

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